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December 12, 2023

Video Production: What it costs?

Videos are a dynamic way to showcase your brand and boost engagement. However, the world of video production can be complex and daunting for many businesses. That’s where Sparkhouse steps in as your trusted partner. As experts in video production, we have the experience to develop, produce, and edit stunning videos that bring your brand’s vision to life on screen.

A well-crafted video can leave a lasting impression on viewers, driving engagement and increasing sales and our dedicated team will guide you through the production process, delivering a video that hits the mark.

We understand that cost considerations are crucial, particularly when seeking external assistance. While we can’t provide an exact estimate without understanding your unique goals and requirements, we can certainly discuss the standard price range for our most common video types.

Let’s break it down!

Sparkhouse Pricing:

The cost of video production can vary significantly based on several factors, such as the video’s style, duration, concept/script, and other considerations like filming days, actors, locations, props, wardrobe, editing style, and the use of graphics or animations.

Keeping these variables in mind, we’ve provided a rough breakdown of our pricing below. For a more precise estimate tailored to your project’s specific needs, schedule a call with us to receive a quote that aligns perfectly with your budget and requirements!

Curated Videos or Expertly Edited Stock Footage

If your video project doesn’t require any filming or extensive production and can be brought to life through curated footage, you’re in the right place! We specialize in crafting compelling brand stories using stock footage and a meticulously crafted voiceover. Our streamlined approach allows us to deliver these projects starting at just $5,000. This pricing encompasses factors like video length, voiceover, music selection, the number of stock clips required, the cost of stock clips, the level of animation or graphical elements, and up to three rounds of feedback and revisions.

Since these projects are typically straightforward, all you need to do is share your creative vision during our call, and we’ll have your curated video ready within a few weeks from the project kickoff!

Samples:

Omo – Brand Awareness Animation

e-Mission – Leveraging the Power of Clean Fuel Programs Animation

Christie Digital – Stories of Light

Animated Videos

Animated videos offer boundless creative possibilities and are perfect for explaining intricate concepts and products. While they require advanced editing and technical skills, animations eliminate production costs and time constraints. You can feature numerous characters, elements, and locations without limitations. Additionally, animations allow you to visualize products that are unreleased or challenging to film with a camera.

At Sparkhouse, our animation pricing varies from $5,000 to $25,000+ and include every aspect, from concept and scriptwriting to moodboards, design samples, storyboards, animation, music, voiceover, sound effects, and final delivery! Pricing is tailored to video length and complexity, so align your creative vision with your budget, and we’ll provide a customized quote just for you!

Our animations are categorized as follows:

Simple Motion Graphics $5000 – $10,000

Happy Planner Brand Video

Advanced Motion Graphics $7000 – $15,000

Novamex Mineragua – Brand Video

Simple 2D Animations $7500 – $10,000

Misinformation Detection Suite

Advanced 2D Animations $10,000 – $15,000

Vision Touch Animation

Premium 2D Animations $15,000 – $25,000

Hakoo

Simple 3D Animations $10,000 – $15,000

Zivelo Retail

Advanced 3D Animations  $15,000 – $25,000

NZXT New Function Keyboard and Lift Mouse Promo

Interview Videos

Interview videos are a popular format where you, your team, or your customers share insights on the video’s topic. Our pricing for these videos ranges from $7,500 to $25,000+. They’re a powerful tool for capturing your audience’s full attention and can be filmed in-studio or on location. They’re ideal for talent recruitment, investor introductions, or giving customers an inside look at your company.

Pricing depends on factors like video length, the number of interviews, filming days, and can be finalized after discussing your project scope.

Samples:

DAM Agents Brand Video

Toys for Bob Recruitment Video

Nova Academy Fundraiser Video

Product Videos

Product videos are the perfect way to spotlight your product, its features, and functionality. These videos involve meticulous planning and pre-production, aligning with traditional commercial production standards. Whether you seek a straightforward studio-shot product video or a tailored masterpiece for your unique products, we’ve got you covered!

Our pricing for these videos ranges from $5,000 to $35,000+ and includes comprehensive services like concept development, scripting, casting, location scouting, production design, editing, VFX, graphics, and more. You benefit from flexible pricing based on factors like the number of actors, props, effects, shooting days, and deliverables.

While these videos may require a higher investment, they deliver unparalleled results, driving the awareness your product needs. They can also be adapted for various formats and distributed across your website, social media, and e-commerce platforms.

Consider these product video types as you plan your project:

Studio Product Videos: From $5,000 – $15,000

Studio-shot product videos are designed to make your product shine. With high-end lighting, stylish angles, and skillful editing, they create a captivating video that puts your product in the spotlight. Incorporating actors into the mix adds an interactive element, showcasing how the product works. These videos are perfect for maintaining a crisp, clean, and charismatic presentation.

Samples:

Pura Vida – Connected TV Video

Bioschwartz - Elderberry Gummies

Healthy Heights Product Video

Lifestyle Product Videos: From $7,500 – $25,000

Lifestyle product videos serve as a powerful tool to captivate and inspire your customers. They infuse a slice of real-life into your products, showcasing their practical use in authentic settings. These videos beautifully portray both your product and the lifestyle your brand represents, forging a deeper connection with your customers in an engaging and relatable manner.

Samples:

Neurogum – Amazon Promo video

Dometic – Delta Heat Gas Grill

NZXT Capsule Promo Video

Spokesperson Product Videos: $7,500 – $25,000

An engaging host has the power to captivate your audience and deliver your message effectively. Hosted videos feature a charismatic spokesperson who not only grabs the audience’s attention but also provides all the essential information about your product. Selecting a host that aligns seamlessly with your brand is crucial, and our expertise is at your service to make that choice easier!

Samples:

Denso Tech Talk - Expertise and Experience

EvaDrop Product Video

Teracube Launch Video

Brand Videos

Brand videos are a powerful tool for business promotion and awareness. They leave a lasting impression on your customers, fostering the recall necessary for growth and expansion. The pricing for brand videos varies based on the type you select. Options include hosted and/or voiceover-driven videos, with our pricing ranging from $10,000 to $20,000+. This comprehensive package encompasses concept development, production, editing, voiceover, music, and graphics to ensure your brand message shines.

Voiceover-Driven Brand Videos

Enriched by a captivating voiceover alongside a blend of company and stock footage, these brand videos deliver an engaging message. They serve as excellent assets for company websites, conferences, investor meetings, and more, offering a compelling glimpse into your brand identity and the value you provide.

Samples:

Quest Brand Video

Axiom Materials

Fry Steel Factory tour

Hosted Brand Videos

With a charismatic host at the forefront, hosted brand videos breathe life into your brand and message. The presence of a charming host infuses character and charisma into the video, creating an interactive and engaging experience. This approach is ideal for elucidating complex concepts, attracting fresh talent, and achieving a myriad of other objectives.

Samples:

Corvel – Recruitment Video

Denso – “Just One Piece”

Veritext Brand Video

Choose Sparkhouse!

With a million ways to create content today, video is the one that speaks volumes. Sparkhouse is here to make your brand shine brighter than ever. Whether you need one video or a series, we’ve got your back. Let’s get started – schedule a call now and let the magic begin! 🎥✨