Too Cool For School, er, The Gym

What’s the worst part of any workout?

It’s not the exhaustion or the strain or even the pain.

It’s the sweat.

It gets your clothes wet, then they smell, and now you’re all sticky.

image

Source

GROSS!

What if there was athletic wear that helped you stay cool by ventilating and circulating the air around your body?

What if it came with anti-microbial, anti-stink technology and wicked the sweat moisture away to avoid feeling sticky?

AND offered a 100% satisfaction guarantee?

Allow me to introduce you to Arctic Cool!

The cooling activewear, loungewear, and accessories for men and women. Once you begin to sweat, their patented technology gets to work to enhance the natural evaporation process.

Hello, immediate cooling effects that you can feel!

The activewear brand hired us to shoot high-octane footage that showed their products being put to the test. We filmed in a variety of workout settings and featured athletes in a range of routines from weights to yoga.

You can watch the promo video here:

image

You can also checkout some of the lifestyle photos that we shot here:

image

To keep cool and keep active in your own workouts, check out Arctic Cool’s lineup here!